According to Small Business Trends, it’s important to think about the angle at which you’ll approach cleaning. Because there are so many professional cleaning services available, you have to think about what will set your business apart when trying to reach potential customers. The news provider suggests looking at what the need might be local to you. For example, if there are a lot of office parks in your city, consider specializing in cleaning that best addresses their needs.
Additionally, the news provider reports you want to be strategic about advertising, as those costs can escalate quickly without much return in the beginning of a business. By picking local businesses to advertise to, you can reduce costs.
Entrepreneur reports that when starting a services business, snail mail can still work. The news provider also suggests taking a look at your local Yellow Pages, so you can determine the size of competition in the area for the kind of service you’d like to provide. This way, you can figure out where to target your resources.
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